Ben Settle Email Players 1 15 New Jun 2026
The value of a complete or partial set of early "Email Players" issues (1-15) is driven by the same forces that drive any collector's market: .
So, what are the 15 email players templates that Ben Settle has developed? Here is an overview of each template:
The Email Players newsletter by Ben Settle is a highly discussed resource in the world of direct-response marketing. Issue 115 represents a specific milestone in this long-running, print-only subscription service. Known for his unconventional, aggressive, and highly entertaining "infotainment" style, Settle has spent over a decade teaching marketers how to convert email lists into consistent revenue streams without relying on traditional, hype-filled sales pitches. ben settle email players 1 15 new
The "6-Figure Slacker" mindset: reducing work hours while maximizing revenue through direct response. How to Access Back Issues What is the 80/20 Rule in Copywriting?
The sole job of a subject line is to get the email opened. Settle advises against using "benefit-driven" headlines that give away the ending. Instead, he advocates for blind curiosity. Examples inspired by his early frameworks include: The value of a complete or partial set
: Writing emails that are part entertainment, part hard-hitting sales copy to ensure they aren't ignored.
(New for 2025) With shorter attention spans, the "New" rule is writing emails that take less than 90 seconds to read but produce affiliate commissions instantly. Issue 115 represents a specific milestone in this
Settle’s email says: “Fifteen people already said yes while you were reading this sentence.”
The absolute hardest part of daily email writing is transitioning from a random story to a product link. The early issues of Email Players break down the logic of the , showing writers how to connect unrelated daily occurrences—like an annoying trip to the grocery store or a scene from an old horror movie—directly to a sales proposition. 2. The Q&A Format Variant
Unlike typical marketing advice that suggests sending occasional emails to avoid "bothering" subscribers, Ben Settle advocates for . The first 15 issues of Email Players lay the groundwork for this strategy, focusing on:
The newsletter constantly reinforces the idea of mastering a few key materials rather than consuming a wide but shallow breadth of information. For example, he advises subscribers to re-read and internalize specific books and issues until their lessons are ingrained in your psychology, enabling you to access that information instantly when writing emails.